Company
Uneed
Industries
#digital marketing
Clothing Industry, Fashion Industry, Retail
Clothing Industry, Fashion Industry, Retail
About client
Uneed is a designer clothing brand. They aim at producing clothes that are effective, remarkable and original in any circumstances.
The Challenge
Our main goal was to build a steady stream of inbound requests from advertising, increase the number of sales online and attract more visitors to the brand’s offline shop
How we helped them
- We analyzed and created a portrait of the target audience
- We analyzed our competitors in order to understand what positioning we need to do to stand out from them.
- Prepared an advertising strategy.
- Developed work rules and distributed the roles of the team for faster and clearer co-operation.
- Created more than 400 advertising banners, updating them in time to maintain the effectiveness of the advertising campaign.
- Found a working setup – a combination of settings in the advertising cabinet and ad format that brought stable results at the best price.
- Optimized the advertising campaign to reduce the price per result.
- Conducted daily analyses of the advertising campaign in Google-table, which we provide to the client on the first day of work.
What is more:
- We draw up the terms of reference before shooting content to create new advertising layouts
- We gave recommendations for new sections in the account to increase activity and increase the effectiveness of advertising.
- Offered various ideas to improve service and brand development
The Technologies and Tools
The results
4,933,265 ad impressions
279,282 users reached
88,675 ad clicks
Average cost per click 0.07€
7,378 requests to Direct
0.87€ average price per request
Cases
Case studies
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